On March 23, many moviegoers using ticket-booking apps were surprised when they saw that advance booking of tickets one dayThe film, which will be released on May 1, has already started. At first, many assumed it was a technical glitch, as ticket sales usually begin a few days or at most a week before a film’s release. However, it soon became clear that this was not an error and the makers had actually decided to open bookings for the Junaid Khan-Sai Pallavi starrer, that too 39 days in advance.
Exclusive: Aamir Khan adopts a bold new release strategy – opens one-day advance booking 39 days before release; Raipur gave the biggest surprise
Surveyed the ticket sales of the film in major centers of the country and found that for tickets one day Currently on sale in around 20 cities. Currently, tickets have been opened for only one show in all the theatres.
Delhi-NCR takes the cake one dayAdvance booking has started with 24 screens, followed by Mumbai with 11 screens. Tickets are available in three theaters each in Chandigarh and Pune. Meanwhile, advance booking has opened on one screen each in Ahmedabad, Jaipur, Surat, Vadodara, Indore, Bhubaneswar, Amritsar, Dehradun, Guwahati, Udaipur, Prayagraj, Raipur, Patna, Gorakhpur, Jalandhar etc.
A pleasant surprise is that despite such an unusually early start, sales have increased one day Not being a front-loaded film, the response has already been encouraging. Although the film seems to appeal more to the urban, multiplex audience, it has managed to generate curiosity in B centers as well. The biggest surprise has come from Raipur. As of 8:00 am on April 11, 46 tickets had been sold at PVR City Center Raipur, which is an impressive number considering the circumstances. PVR Palladium Mall Ahmedabad is at second position with 37 tickets sold, while Inox Orion Mall Gorakhpur has sold 18 tickets. Many theaters in Mumbai and Delhi-NCR have already sold around 20 tickets.
According to the data received by More than 520 tickets have already been booked across the country. This has happened despite the manufacturers doing negligible promotion around the launch of advance sales. interesting thing one day Produced by Aamir Khan, a filmmaker long associated with bold and path-breaking release strategies. Opening advance bookings of the film almost 40 days before its release appears to be another unconventional move from their playbook.
